Our team Three founders. One standard.

Three
founders.
One standard.

Vena Veritas was founded by a healthcare technologist, a practicing naturopathic physician, and a clinician with 25 years at the bedside. All three hold ownership in the company, and all three are personally invested in every appointment we run.
Melissa Rodriguez, RMA
01 · Director of Phlebotomy

Melissa Rodriguez, RMA

Founding Partner & Director of Phlebotomy
Melissa Rodriguez is a Registered Medical Assistant with 25 years of clinical experience spanning emergency medicine, surgical pre-op, forensic phlebotomy, and family practice. Her specialty is difficult draws, and she works confidently with patients of every age, including those with special needs. At Vena Veritas, she leads every patient appointment personally and sets the operational standard for the team as the company grows.
Her calm bedside presence is the reason so much of the service experience lands the way it does.
02 · Medical Director

Dr. Peter Raisanen, NMD

Founding Partner & Medical Director
Dr. Peter Raisanen is a naturopathic physician trained at Bastyr University California, practicing in Scottsdale with a focus on practical, results-driven health optimization. His approach blends modern medicine with time-tested principles: identify what matters, address it efficiently, and help people get back to the things they care about. At Vena Veritas, he sets clinical standards, reviews operating protocols, and ensures the service runs to the bar he holds in his own practice.
Outside medicine, he is pulled to the outdoors — hiking the Grand Canyon, archery hunting, pickup ice hockey, golfing, or spending time with family.
Dr. Peter Raisanen, NMD
Pushkar Mulay, MBA
03 · Chief Executive

Pushkar Mulay, MBA

Founding Partner & Chief Executive
Pushkar Mulay is a technologist and healthcare entrepreneur, trained as a computer scientist with an MBA from UCLA Anderson. He has built healthcare technology at enterprise scale, including Anthem's claims processing engine and eligibility management systems for the California Department of Public Health, and previously founded a telehealth physical therapy venture. He founded Vena Veritas to bring concierge-grade diagnostic logistics to Scottsdale, driven by a conviction that creative problem-solving and thoughtful service design can meaningfully improve how healthcare is delivered.
Outside work, he enjoys staying active and spending time with his family and their golden retriever, Charlie.
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If you run a concierge or functional medicine practice in Scottsdale and want to see whether Vena Veritas would be a good fit, a 15-minute consultation is the best place to start.
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